Taiwan Travel Fair 2025 dibuka: Generasi muda Indonesia jadi target utama

Elshinta.com - Taiwan Tourism Administration officially opened the Taiwan Travel Fair 2025 at Central Park Mall, Jakarta on Friday (August 22nd) with new slogan “Taiwan Waves of Wonder”. This event marks Taiwan's strategic move to target the Indonesian tourist market, especially among the younger generation. With its large young population, high mobility, and growing trend of overseas travel, Indonesia is seen as one of the most promising markets in Southeast Asia.

Deputy Representative Taipei Economic and Trade Office (TETO) di Indonesia, Trust Lin, Ph.D, menegaskan pentingnya potensi tersebut. “Indonesia memiliki jumlah penduduk muda yang sangat besar, dengan kecenderungan untuk bepergian dan menjelajah ke luar negeri. Mereka adalah penggerak utama pasar pariwisata masa depan. Taiwan berkomitmen menghadirkan pengalaman yang sesuai dengan gaya hidup mereka,” ujarnya saat pembukaan Taiwan Travel Fair 2025.

The Deputy Representative of the Taipei Economic and Trade Office (TETO) in Indonesia, Trust Lin, Ph.D., emphasized the importance of this potential. "Indonesia has a very large young population, with a interest for traveling and exploring abroad. They are the future of tourism market. Taiwan is committed to providing experiences that suit their lifestyles," he said at the opening of the Taiwan Travel Fair 2025.

Sejalan dengan kebutuhan pasar Indonesia, Taiwan juga terus memperkuat posisinya sebagai salah satu dari tiga destinasi ramah Muslim terbaik di dunia. Berbagai fasilitas ibadah tersedia di lokasi wisata, restoran dan hotel bersertifikasi halal semakin diperluas, serta panduan wisata berbahasa Indonesia disiapkan untuk memberikan kenyamanan.

Aligned with the needs of the Indonesian market, Taiwan continues to strengthen its position as one of the top three Muslim-friendly destinations in the world. Various prayer facilities are available at tourist sites, halal-certified restaurants and hotels are increasingly available, and Indonesian -language travel guides are available to ensure a comfortable stay.

“Bagi wisatawan muda asal Indonesia, keamanan, kenyamanan, dan akses layanan halal adalah prioritas. Taiwan berupaya memastikan mereka dapat berwisata dengan tenang sekaligus menikmati keberagaman budaya, kuliner, dan alam Taiwan,” tambah Trust Lin.

"For young Indonesian tourists, safety, comfort, and access to halal services are priorities. Taiwan strives to ensure they can travel with peace of mind while enjoying Taiwan's diverse culture, cuisine, and natural beauty," said Trust Lin.

 

Destinasi Populer dan Tren Baru
Menjawab kebutuhan wisata generasi muda yang lekat dengan media sosial, Taiwan menonjolkan destinasi-destinasi dengan daya tarik visual yang kuat. Selain itu, setiap musim di Taiwan memiliki pesona wisata berbeda yang siap dieksplorasi.

 

Popular Destinations and New Trends
Taking advantage of the social media-focused travel needs of a younger generation, Taiwan highlights destinations with strong visual appeal. Furthermore, each season in Taiwan offers a unique tourist attraction ready to be explored.

Director Taiwan Tourism Information Center (TTIC) di Jakarta, Abe Chou, menjelaskan bahwa wisatawan muda Indonesia cenderung mencari pengalaman baru yang otentik. “Karena itu, kami menghadirkan beragam paket perjalanan agar mereka dapat menjelajah lebih luas,” katanya.

Salah satu daya tarik baru yang diperkenalkan adalah Kereta Mewah Haifeng, yang diluncurkan awal 2025 oleh Taiwan Railways. Kereta ini menawarkan pengalaman liburan unik di sepanjang pantai timur laut Taiwan, lengkap dengan hidangan bersertifikasi Michelin Star. “Kami ingin wisatawan dari Indonesia dan mancanegara merasakan pengalaman liburan yang tak terlupakan,” ujar Abe.

One of the new attractions being introduced is the Haifeng Luxury Train, launched by Taiwan Railways in early 2025. This train offers a unique vacation experience along Taiwan's northeastern coast, complete with Michelin-starred cuisine. "We want tourists from Indonesia and abroad to have an unforgettable vacation experience," said Abe.

Replika Kereta Haifeng turut dipamerkan di Taiwan Travel Fair 2025 di Central Park. “Dengan replika Kereta Haifeng ini, masyarakat Indonesia, khususnya Jakarta, bisa merasakan kemewahan yang ditawarkan kereta tersebut,” tambahnya.

The Haifeng Train replica was also showcased at the Taiwan Travel Fair 2025 at Central Park. “With this Haifeng Train replica, the Indonesian public, especially those in Jakarta, can experience the luxury that the train has to offer,” he added.

 

Promo dan Penampilan Spesial
Selain memperkenalkan destinasi, Taiwan Travel Fair 2025 juga menawarkan berbagai promo menarik mulai dari tiket pesawat, paket tur, atraksi wisata, hingga kuliner khas Taiwan. Acara ini turut dimeriahkan oleh Taiwan Tourism Ambassador di Indonesia, Mikha Tambayong, bersama sejumlah influencer populer seperti Stefanny Margaretha, Chef Juna, Turah, dan Sadam.

“Taiwan Travel Fair 2025 diharapkan mampu meningkatkan jumlah wisatawan Indonesia yang berkunjung ke Taiwan hingga 10% pada tahun 2026,” tutup Abe. (Irza Farel)